| Company Name | Dataman Software |
| Job Role | Digital Marketing |
| Qualification | Graduate |
| Experience | 0 – 3 years |
| Location | Kolkata, New Delhi, Bengaluru, Kanpur |
About the Role
Dataman Software Pvt. Ltd. is looking for a Digital Marketing Professional to join our dynamic team. This is an excellent opportunity to build a career in digital marketing, work with cross-functional teams, and contribute to impactful online growth strategies.
Key Responsibilities
- Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Design, build, and maintain the company’s social media presence.
- Measure and report performance of all digital campaigns and assess against ROI and KPIs.
- Identify trends, insights, and opportunities to optimize spend and performance.
- Brainstorm and implement new growth strategies through digital marketing.
- Plan, execute, and measure A/B tests and conversion experiments.
- Collaborate with internal teams to create landing pages and improve user experience.
- Analyze end-to-end customer journeys across multiple touchpoints.
- Identify critical conversion points, track drop-offs, and optimize conversion funnels.
- Work with agencies and external vendor partners.
- Stay updated on emerging digital technologies and suggest adoption strategies.
Qualifications
- Education: Any Graduate / Any Postgraduate
- Strong analytical and problem-solving skills
- Knowledge of SEO, SEM, Google Ads, Analytics, Social Media, and Email Marketing
- Ability to work in a collaborative team environment
Role & Department
- Role: Head – Digital Marketing
- Department: Marketing & Communication
- Industry Type: IT Services & Consulting
How to Apply
After checking all the Responsibilities, skills & eligibility criteria, if you are interested and eligible for this role. Then, do apply by the following link
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